Growth and marketing
Commercial strategy, positioning, customer journeys, SEO, paid growth and ongoing senior marketing leadership.
Vicki Mahoney · Fractional CMO & AI Transformation Partner
Whole journey thinking.
More sales. More leads. More of what actually moves the business. Marketing that brings in customers, systems that work together and AI your team can use, from one senior partner who discovers, builds and embeds the right solution.
15+ years across marketing, digital, growth and technology.

Who I work with
Marketing is busy, but growth still feels harder than it should.
Leads are coming in, but the journey after the enquiry is letting them down.
The website, CRM and internal systems do not work together.
The team knows AI matters, but does not know where it will create real value.
What I do
Turning attention into enquiries, and enquiries into customers. Not a menu of disconnected services, the right capabilities brought together around the problem that matters most.
Commercial strategy, positioning, customer journeys, SEO, paid growth and ongoing senior marketing leadership.
Websites, ecommerce, landing pages and digital journeys built to turn attention into action.
Custom CRM builds, connected systems, internal platforms, reporting and automation shaped around how your team works.
Useful AI workflows, responsible adoption and practical training that helps people work with more confidence and speed.
The process
Find the real constraint
I get inside the business, understand how it really operates and identify where growth, time and opportunities are being lost.
Create the right solution
I define and build what the business needs, bringing strategy, creative, technology and delivery together around one commercial goal.
Make the change stick
I improve the workflow, upskill the team and stay close enough to make sure the solution works in the real business, not just on paper.

Senior thinking. Hands-on delivery.
I work directly with you, from the first conversation to the finished solution. I build what is needed, train your team and help make the change stick.
Essex based. Working across London, the UK and Dubai.
Proof, not promises
Real websites, platforms and growth work, shown clearly and without the agency theatre.
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View all workWork with me
More sales. More leads. A business that runs better. A focused project, ongoing Fractional CMO leadership or AI transformation and training, starting with your business rather than a fixed package.